Elizaveta

Conceptualized and shipped the central dashboard UI, focusing on the simplification of complex network security datasets for the end-user. Developed low-latency frontend components and device control systems that interface directly with backend Go services for real-time monitoring. Crafted specialized React panels within the Grafana ecosystem to support deep-dive analysis of large-scale network telemetry. Coordinated directly with technical stakeholders to align UI implementation with broader organizational product strategies. Authored robust, type-safe documentation and code, ensuring aesthetic and functional continuity throughout the platform’s lifecycle.

Managed the end-to-end testing lifecycle, utilizing behavioral data and smoke testing to optimize user engagement and conversion rates. Redesigned the structural hierarchy of the web platform, which cut down on navigational errors and boosted visibility for primary landing pages. Integrated UX best practices into marketing campaigns across the digital suite; utilized Adobe Creative Cloud and VO3 to build high-performing promotional content. Acted as a UX evangelist, mentoring teams on data-centric decision-making and modern research protocols. Operated at the intersection of Agile and structured design thinking to manage complex product roadmaps. Enhanced the versatility of the internal design system through the strategic use of variables and expanded thematic libraries. Iterated on UI components based on telemetry data, leading to a measurable improvement in the user retention lifecycle.

Found solutions to conversion funnel optimization, recirculation proposals, and recurrence strategy challenges. Applied data-driven behavioral design to create flows and functional solutions balancing user needs and business growth. Oversaw product user experience from conception to launch in partnership with stakeholders, product management, and engineering. Defined customer and business needs while making crucial decisions on key design issues, including design direction and feature implementation. Created visually appealing and user-friendly interfaces with a mobile-first approach. Ensured designs were feasible and aligned with engineering requirements. Prioritized efforts to provide the best solutions in line with stakeholder expectations and team collaboration times. Proactively requested and provided feedback to maintain high-quality standards, and mentored the Product Design team on best practices and active learning.

Led the design of a complex CRM project, which involved conducting research, creating personas, wireframing, developing a cohesive interface along with the Design System, and implementing interactions using Figma and Adobe XD. Actively engaged in business and product discussions, collaborating with stakeholders and developers and cross-functional teams. Created and maintained Design Systems in Figma. Provided reusable set of components, patterns, guidelines, and principles that ensure consistency and cohesiveness across digital products. Continuously improved and added features to a Business Operations Hub using Figma, where I was creating multiple user journeys and providing the assets and prototyping the new functionality. Created functional interface with the prototyping and wireframes within tight deadline that is used everyday by multiple teams that resulted in facilitating fraud search tasks for 50%, leading to a 25% improvement in project delivery timelines.

Managed a complex CMS product (Betegy), overseeing backend system development for designing banners and landing pages. This included developing user flows, generating multiple wireframes, and actively participating in product enhancement discussions with developers, stakeholders, and cross-functional teams. Took charge of producing graphic assets for the marketing team, utilizing tools such as Photoshop, Illustrator, and Bannerflow, while also delivering multiple landing pages for various marketing objectives. Became proficient in creating user-centric designs for various platforms, including Mobile (iOS and Android) and Desktop, showcasing adaptability and comprehensive design skills across multiple interfaces with the use of Figma.